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10 Best Online Coaching Platforms & Tools (Free and Paid)

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Are you an online coach looking for the best online coaching platform to manage your coaching business? Coaching is a great way to monetize your skills, having the right online coaching tools can streamline your operations, attract and manage clients, and ultimately let you run your coaching business smoothly.

Passion.io
Passion.io

Passion.io is the #1 best branded App for coaches to create, market and deliver their coaching service. Designed for high engagement coaching experience.

30-Day Money Back Guarantee

UpCoach
UpCoach

UpCoach is the best easy-to-use health and life coaching platform create by coaches for coaches. Designed for simplicity, focusing on growing your coaching business.

Free Plan Available

Thinkific
ThinkiFic

ThinkiFic is the all-in-one online coaching platform for every kind coaching business. Designed for high scalability, offering online courses and community building capabilities.

Free Plan Available

As an online business owner, I’ve tried and tested many online coaching platforms and tools, some are good, some are just average. Here we will look at the best coaching platform on the market that let you deliver your coaching program to your clients.

How we buddies testing out coaching software?

The star ratings represent the coaching platform’s overall score. Our reviewers are certified PMP® holders with +10 years of coaching experience who does hands-on test or in-depth review on each coaching tool in our analysis. This way, we’re able to report on every aspect of the user experience, from creating a coaching account, setting up your coaching platform, conducting your coaching sessions to post coaching follow-ups with each of the coachees. A coaching platform may score highly for the types of features it offers, but low for their user experience, both are factored into the overall score giving a non-bias scoring for each coaching software. Read more about our rating methodology for business software.

Best Online Coaching Platform for Online Coaching Business in 2024 and Beyond

Top coaching platforms can let you build a thriving coaching business easily by offering powerful features that helps to elevate your coaching experience.

  • How is the scheduling experience for the clients?
  • How is the waiting room experience for your client?
  • How is the video and audio quality when delivering your coaching service?
  • Can you provide additional resources for your client to enhance the coaching experience?
  • Does the coaching management platform offers all the features that coaches need?

My top picks on list of the best online coaching platforms available this year:

  1. Passion.io
  2. UpCoach
  3. ThinkiFic
  4. Coaching Loft
  5. LearnWorlds
  6. Nudge Coach
  7. Coach Catalyst
  8. Kartra
  9. BetterUp
  10. Mighty Pro

1. Passion.io (Top Choice)

Best #1 Online Coaching App

Passion.io - Homepage

Passion.io is the #1 best online coaching App platform for online coaches that combine interactive content, communities, and features to create your own branded mobile app.

Unlock engagement and recurring revenue by offering a no code, no hassle whitelabel App builder solution where anyone can easily create their own coaching App within 1 day. With a drag-and-drop interface, you can effortlessly upload course content, coaching resources, and customize your App to your desired look and feel.

Offering you the ability to create a branded coaching App for your clients. Passion.io helps to enhances engagement through live streaming, chats, leaderboards and push notifications. It’s no surprise that Passion.io is our top recommendation for coaches. (Passion Review)

Key Features

  • Live streaming
  • Drip content
  • Interactive exercises
  • Push notifications
  • Goal tracking
  • Audio
  • Scheduling

PROS

  • Whitelabel app builder for brand identity
  • Live streaming, chat, and push notifications
  • Easy course content upload with drag-and-drop interface
  • Diverse coaching options with interactive exercises and goal tracking
  • Success stories of coaches generating significant revenue

CONS

  • Varying pricing plans may not suit all budgets

WHY I LIKE IT

Passion.io is the most easy-to-use, all-in-one coaching App that let you build your own brand, giving coaches a unique branding advantage over your competitors.

Not only you can sell your coaching service, you can build a paid membership platform that offers additional recurring revenue for your business.

Build your own coaching App, empowers coaches to create a unique brand presence, a coaching community and fostering stronger connections with your clients. 

Real-Life Success Stories

Real-life success stories include health guru Savannah Bohlin, who generated an impressive $66,000 in annual revenue, and fitness trainer Ellen Decker, earning $2,500 per month with just 60 users.

Passion.io Pricing

Passion.io offers three pricing plans, with the top plan helps you do everything for you:

  • Pro Plan: $79 per month (+100 subscribers, interactive coaching and course features, scheduling, email marketing and goal trackers)
  • Ultimate Plan: $239 per month (Unlimited subscribers, video and email, interactive coaching and course features with Drip content, scheduling, goal trackers and white-labeling)
  • Passion Plus Plan: Request quotes (All features and have everything done for you)
Passion.io
Passion.io

Starting at $79 per Month

Promo: Save 20% Off Annual Plan
(Passion Ultimate 70% OFF Lifetime Deal With This Link)

2. UpCoach

Best Online Coaching Platform Build by Coaches

UpCoach - Homepage

UpCoach is a specialized coaching platform build by coaches designed for coaches to have everything in one-place: coaching, courses, worksheets & community. All under your own brand.

Offering advanced features for creating coaching products. It supports one-on-one, group, and cohort coaching programs.

Key Features

  • Habit trackers
  • Interactive worksheets
  • Client progress tracking
  • Zoom integration
  • Meeting and Events
  • Task and projects
  • Client management tools

PROS

  • Client enrollment and portal
  • Built-in scheduling tool
  • Zoom integration for live sessions
  • Engagement tools like habit trackers and interactive worksheets
  • Visual client progress tracking

CONS

  • Free plan only offers coaching of 3 clients

WHY I LIKE IT

UpCoach have all the features that a coach need to run your coaching business. From client acquisition, scheduling of your call, delivering your coaching service to client management and course offerings, UpCoach offers advanced engagement features, and flexible pricing options make it the top choice for coaches seeking a tailored coaching experience.

UpCoach Pricing

UpCoach offers three pricing plans, with the top plan offering powerful features that let you grow your online coaching business:

  • Free Plan: $0 per month (+10 clients, 3 coaching programs, 1 course, scheduling, email marketing and habit trackers)
  • Basic Plan: $29 per month (15 clients, unlimited coaching programs, course, email, scheduling, habit trackers and white-labeling)
  • Pro Plan: $79 per month (Unlimited clients, coaching programs, course, email, scheduling, habit trackers and white-labeling)
UpCoach
UpCoach

Starting at $0 per Month

Promo: Save 20% Off Annual Plan

3. ThinkiFic

Best Online Learning Coaching Platform

ThinkiFic - Homepage

ThinkiFic is an all-in-one solution for coaches who also offers online courses for their clients. Designed for simplicity, ThinkiFic is the best online course platform that is designed for coaches.

Simplifies course creation and marketing, features that let you build vibrant communities and monetize memberships, making it a suitable for running coaching courses. All on a single, scalable platform. (ThinkiFic Review)

Key Features

  • Customizable course design
  • Affiliate marketing options
  • Integration with PayPal and Stripe
  • Community and membership site capabilities
  • Multiple pricing plans with unlimited scalability
  • 3rd Party Apps to integrate to your platform for additional features
  • White-label mobile App

PROS

  • Drag-and-drop course builder
  • White-labeled Environments
  • Suitable for courses and digital products
  • Unlimited Admins, courses and students
  • Automation capabilities with API and 3rd party Apps integration
  • Free plan available

CONS

  • Limited community and event functions

WHY I LIKE IT

ThinkiFic offers unlimited scalability for your coaching business, this platform is especially powerful if you are looking to offer online courses on top of coaching service, with it’s various features for online course creation, you can offer an unique coaching experience for your clients. 

THINKIFIC Pricing

ThinkiFic offers six pricing plans, with the top plan offering enterprise LMS solution for organizations and large companies:

  • Free Plan: $0 per month (Not applicable for coaching, Unlimited students, 1 course, 1 community)
  • Basic Plan: $36 per month (Not applicable for coaching, Unlimited students, course, schedule contents, white-labeling)
  • Start Plan: $74 per month (Unlimited coaching, students, course, group coaching, paid membership)
  • Grow Plan: $149 per month (Unlimited coaching, students, course, group coaching, paid membership, automations)
  • Expand Plan: $349 per month (Unlimited coaching, students, course, group coaching, community space, paid membership, automations)
  • Plus Plan: Contact Sales (All features, Unlimited everything, Priority Support, MSA, SLA, SSO, Branded Mobile App)
Thinkific
ThinkiFic

Starting at $0 per Month

Promo: Save 25% Off Annual Plan

4. Coaching Loft

Best Online Coaching Marketplace For Coaches

Coaching Loft - Homepage

Coaching Loft offers a robust set of features for coaching business management, including booking, contracts, invoicing, and a library of coaching questions to support every coach, leader, manager and coaching client needs to deliver or receive a fluent coaching experience.

As a coaching marketplace, you can register yourself as a coach as get found by clients, bringing the business straight to you.

Key Features

  • Booking and calendar integration
  • Coaching question library
  • Assessment templates
  • Messaging and coach feedback
  • Invoicing and agreements

PROS

  • Appointment booking with calendar integration
  • Extensive coaching question library
  • Assessment templates
  • Coachee notepad for tracking progress
  • Messaging and coach feedback

CONS

  • Limited premade coaching programs
  • No community or group coaching features
  • Limited control on your coaching service

WHY I LIKE IT

Coaching Loft’s business-centric tools, including booking and invoicing, make it a valuable platform for coaches seeking comprehensive coaching management.

Unlike white-label coaching platform, it is an coaching marketplace where as a coach you only need to create your profile and focus on offering coaching service to your clients.

Coaching Loft Pricing

Coaching Loft offers five pricing plans, with the top plan offering unlimited clients and coachees:

  • Basic Plan: $1 per month (2 Clients, base functionality, public coach profile, calendar sync, 50 MB storage)
  • Core Plan: $25 per month (10 Clients, base functionality, enhanced public coach profile, 2 Scheduling Pages, rating and feedbacks, 500 MB storage)
  • Premium Plan: $55 per month (30 Clients, base functionality, enhanced public coach profile, 5 Scheduling Pages, rating and feedbacks, Virtual meeting room, 1GB storage)
  • Master Plan: $95 per month (Unlimited Clients, base functionality, enhanced public coach profile, unlimited Scheduling Pages, rating and feedbacks, Virtual meeting room, 1GB storage, white-labeling)
  • Business/ Enterprise Plan: $95 per month (Unlimited Clients, base functionality, enhanced public coach profile, unlimited Scheduling Pages, rating and feedbacks, enterprise panel Virtual meeting room, 2GB storage, white-labeling)
Coaching Loft Logo
Coaching Loft

Starting at $1 per Month

Promo: Save 2 Month Free For Annual Plan

5. LearnWorlds Coaching

Best Coaching Platform With Online Course

LearnWorlds - Homepage

LearnWorlds is the most powerful feature rich all-in-one platform that simplifies digital coaching with easy scheduling through the Calendly integration and robust community features.

Designed for coaches that offers online course, building a community and library of digital downloads resources for their clients, LearnWorlds offers customizable templates for website creation, course creation, live events hosting, webinars and 1:1 coaching service. (LearnWorlds Review)

Key Features

  • Calendly integration
  • Private notes for client management
  • Community features
  • Multiple-purpose built-in forms
  • Interactive videos and drip contents
  • Assessments for progress tracking

PROS

  • One-on-one and group coaching sessions
  • Private notes for client management
  • Diverse community features for engagement
  • Integration with popular marketing tools
  • Multiple selling options, including memberships and subscriptions
  • Most affordable online coaching, course and membership platform

CONS

  • No free plan but offers a 30-Days free trial

WHY I LIKE IT

LearnWorlds combines streamlined coaching and robust community-building features, making it an excellent choice for coaches seeking a comprehensive coaching platform. Powerful, easy-to-use feature rich, LearnWorlds offers everything you’ll need as a coach, and everything you want to become successful in building your coaching business.

LearnWorlds Pricing

LearnWorlds offers four pricing plans, with the top plan offering LMS solution for enterprise and organizations:

  • Starter Plan: $24 per month (Unlimited coaching, students, course, group coaching, 3-page website, 1 admin)
  • Pro Trainer Plan: $79 per month (Unlimited coaching, students, course, group coaching, branded certificates, full website, paid membership, automations)
  • Learning Center Plan: $249 per month (Unlimited coaching, students, course, group coaching, community space, paid membership, API and 3rd party app integration, automations, branded Android & iOS Apps)
  • High Volume and Corporate Plan: Contact Sales (All features, Unlimited everything, Priority Support, MSA, SLA, SSO, Branded Mobile App)
LearnWorlds
LearnWorlds

Starting at $24 per Month

Promo: Save 20% Off Annual Plan

6. Nudge Coach

Best Specialized Online Coaching App

Nudge Coach - Homepage

Nudge Coach takes a unique approach by delivering coaching exclusively through a mobile app. Adding a personal connection to your coaching, training and educational programs. It offers video lessons, automated prompts, and a social media-like interface for coaches to engage with clients.

Key Features

  • Habit tracking
  • Interactive assessments
  • Tracking cards for progress
  • Branded app possibilities

PROS

  • Goal tracking and plans
  • Chat, messaging, and scheduling features
  • Video-based coaching packages
  • Branded app options
  • Free plan available for up to 5 clients

CONS

  • Limited community, group, or event features
  • Limited coaching features
  • Customized branding options are somewhat limited

WHY I LIKE IT

Nudge Coach’s mobile-centric approach, goal tracking features, and video coaching packages make it an excellent choice, particularly for health and fitness coaches seeking a branded coaching app.

Nudge Coach Pricing

Nudge Coach offers four pricing plans, with the top plan offering white-labeling of the App:

  • Free Plan: $0 per month (5 Clients, forms and trackers, messages, groups, basic community)
  • Grow Plan: $60 per month (50 Clients, forms and trackers, messages, groups, basic community, data exports)
  • Scale Plan: $100 per month (100 Clients with +$1 for each extra clients, forms and trackers, messages, groups, basic community, data exports, automated coachless programs)
  • White Label Plan: Contact Sales (Unlimited Clients, all features and branded App)
Nudge Coach Logo
Nudge Coach

7. Coach Catalyst

Best # Online Coaching App

Coach Catalyst - Homepage

Coach Catalyst was designed by gym owners who are coaches that wants to help other coaches to scale their businesses while maintaining personal connections. Focused on workouts and fitness coaching niche.

Key Features

  • Customizable programs
  • Progress tracking
  • Real-time messaging
  • Online community creation
  • Affordable pricing

PROS

  • Preloaded customizable programs
  • Progress tracking for clients
  • Real-time messaging with text, audio, and video
  • Online community creation
  • Affordable pricing plans

CONS

  • Primarily tailored to fitness coaching
  • No built-in billing functionality
  • Limited community creation capabilities

WHY I LIKE IT

Coach Catalyst offers fitness-oriented features such as progress tracking, and have an affordable pricing make it an excellent choice for gym owners and fitness coaches seeking scalable coaching solutions.

Pricing

Coach Catalyst offers flexible pricing plans, with the top plan offering for more than 500 clients:

  • Start Plan: $5 per month (3 Clients)
  • Top Plan: $299 per month (500 Clients)
  • Top Plan: Contact Sales (More than 500 clients)
Coach Catalyst Logo
CoachCatalyst

8. Kartra

Best All-In-One Marketing Focused Online Coaching Platform

Kartra - Homepage

Kartra is a robust all-in-one platform that does everything you need to attract customers, captivate attention, build your business, automate your growth, sell your expertise, offer coaching services.

End-to-end all-in-one marketing solution offering powerful marketing features, funnel mappers, email marketing, and enterprise LMS solution for courses and programs, and coaching calendar for 1:1 sessions and connect with your clients. (Kartra Review)

Key Features

  • Email marketing
  • Landing pages
  • Booking calendar
  • LMS for courses
  • Funnel creation
  • Community building
  • Paid membership

PROS

  • Strong marketing features
  • Built-in calendar for booking sessions
  • LMS for courses and programs
  • Email marketing capabilities
  • Pricing plans suitable for different needs

CONS

  • Limited community features

WHY I LIKE IT

Kartra is the most powerful platform to help you market your coaching business to a wide audience, with it’s unique blend of marketing features and coaching tools, including a coaching calendar, it makes Kartra a powerful tool for coaches looking to expand their services.

Kartra Pricing

Kartra offers three pricing plans, with option to opt for the enterprise plan:

  • Starter Plan: $99 per month (2500 Clients, 15,000 emails, 50 GB storage, Funnel Mapper, 2 membership sites, 1 custom domain, 20 products)
  • Silver Plan: $189 per month (12,500 Clients, Unlimited emails, Unlimited storage and Products, Funnel Mapper and Simulator, Unlimited membership sites, 3 custom domain, Kartra Agency)
  • Platinum Plan: $100 per month (50,000 Clients, Unlimited emails, Unlimited storage and Products, Funnel Mapper and Simulator, Unlimited membership sites, 10 custom domain, Kartra Agency)
  • Enterprise Plan: Contact Sales (Unlimited Clients, all features, LMS solution, and priority support)
Kartra
Kartra

Starting at $99 per Month

Promo: Save 20% Off Annual Plan

9. BetterUp

Best Specialized Coaching Marketplace

BetterUp - Homepage

BetterUp is a unique coaching marketplace where businesses and individuals can access coaching services. Coaches can offer their services through BetterUp’s platform, which includes dedicated tools and simplified management.

Key Features

  • Integrated assessments
  • Automated reminders
  • Recurring feedback
  • Coaching marketplace

PROS

  • One-on-one and group coaching options
  • Dedicated app for coaches with integrated tools
  • Revenue-sharing pricing model
  • Simplified management with integrated assessments and reminders

CONS

  • Coaches don’t sell directly; clients purchase through BetterUp
  • Limited personal branding options
  • Not suitable for small business owner

WHY I LIKE IT

BetterUp coaching marketplace offers coaches a way to get clients for their service without needing to manage their own platform. Good for coaches looking to offer their services to a broader audience.

Pricing

BetterUp requires you to contact their sales team to get connected with a coach. Designed for more enterprise and less for individual coaches.

10. Mighty Pro

Best Community Building Online Coaching Platform

Mighty Networks - Homepage

Mighty Pro is the best platform for you to build a thriving online coaching community. It offers native features like group coaching, courses, live streaming, and discussions. The platform’s app ensures accessibility for your clients. It’s perfect for those looking to create a vibrant coaching ecosystem.

Mighty Networks is your all-in-one solution for community, group coaching, and courses. It offers a range of native features to help you build a thriving coaching community. (Mighty Network Review)

Key Features

  • Group coaching sessions
  • Customizable Spaces
  • Livestreaming and live events
  • Member welcome sequences
  • AI-driven tools and features

PROS

  • Comprehensive community-building features
  • Seamless event scheduling with reminders
  • Integration with Zoom for live meetings
  • AI-driven “people magic” for branding
  • Co-Host™ AI community builder
  • Multiple-purpose built-in forms

CONS

  • App white labeling only offered for Mighty Pro 

WHY I LIKE IT

Mighty Networks offers a comprehensive community flywheel platform designed to help you connect with your audience. Build to create a community of strong followers, this online membership platform create an unique coaching experience for your clients, building a coaching community and mastermind for your coaching business. It’s the perfect choice for coaches looking to build a strong online coaching community.

Mighty Networks (Mighty Pro) Pricing

Mighty Networks offers three pricing plans, with Mighty Pro as the most powerful and popular plan used by coaches:

  • Community Plan: $33 per month (Native livestreaming and videos, webinar, zoom, paid memberships)
  • Business Plan: $99 per month (Native live features, webinar, zoom, online courses, featured events, paid memberships, API and Zapier integrations)
  • Mighty Pro Plan: Contact Sales (Branded iOS & Android Apps, notifications, all features, priority support with unlimited scalability and automation)
Mighty Networks
Mighty Networks

Starting at $33 per Month

Promo: Save 2 Month Free For Annual Plan

What is an Online Coaching Platform?

An online coaching platform is an online software that let you run your coaching business, including tools that let your market, schedule, sell, host, and conduct video meetings with your clients.

The online coaching platform don’t only offers you the ability to build your coaching business but also let you connect with your audience and build a relationship with each of your clients.

What To Look For in An Online Coaching Software To Streamline Your Coaching Business

Choosing the right online coaching platform to run an online coaching business is highly depending on what kind of coaching service you are offering to your clients; life coaching, business coaching, health and fitness coaching, etc.

Here are some of the key factors to consider when selecting the best online coaching platform that will perfectly aligns with your coaching business goals and enhances your coaching experience.

1. All-in-One Capability

An ideal online coaching platform should offer comprehensive tools and features in one place.

  • Marketing and getting clients
  • Making sales and processing payments
  • Hosting and delivering your coaching experience

The best coaching software platform streamlines your coaching business by reducing the need for multiple software solutions.

2. Coaching Management

Look for a platform that simplifies client management, scheduling coaching sessions, and tracking progress.

Coaching management means to manage the every aspects of coaching.

Effective coaching management tools are essential for a smooth coaching experience.

3. Community Building

Community features foster engagement among your coaching clients.

Look for a platform that enables you to create an online community, forums, or groups to enhance the sense of belonging.

These helps you create a strong client base and a coaching program that differentiate you from the other coaches:

  • Create a coachee community 
  • Create a mastermind group for your service
  • Create group coaching events
  • Create support group for your coaching service.

4. Customization Options

Your coaching platform should allow you to customize your coaching programs, branding, and content.

A coaching platform don’t only let you deliver your coaching service, but a tool, that helps you build your personal brand.

Find a platform that offers flexibility in design and content presentation is vital for success.

5. Integration Capabilities

Ensure the platform can seamlessly integrate with other essential tools like calendars, email marketing, and payment gateways.

Integration simplifies various aspects of your coaching business and even offers automation on part of your business.

6. Free Trial and Money Back Guarantee

When picking a coaching platform to get started, find one that offers free trial or money back guarantee.

These options allows you to test the platform’s suitability for your coaching style and business needs before committing.

7. Coaching Tools and Resources

Coaching tools are tools that help enhance your coaching experience, these includes tools like:

  • Online courses
  • Interactive exercises
  • Assessment tools
  • Downloadable
  • Community features

Look for platforms that provide the right coaching tools and resources to enrich your coaching sessions.

8. Scalability

Consider the platform’s scalability. As your coaching business grows, you’ll want a platform that can accommodate more clients, features, and services.

Find a coaching software that offers unlimited scalability, this save you the trouble and time in the future as you grow your coaching business.

9. Customer Support

Excellent customer support is crucial for resolving issues promptly. Ensure the platform offers reliable support channels and resources to assist you when needed.

  • 24/7 Help Center
  • Email support
  • Live Chat support
  • Phone support

10. Cost-Effective Pricing

Evaluate the platform’s pricing structure. Look for one that aligns with your budget and offers value for the services provided.

While the price of the platform may not be the most important consideration, finding a coaching platform that offers the right pricing plan can be beneficial for your coaching business.

Let’s Find The Best Coaching Platform on The Market

Top online coaching platforms does more than just creating and selling coaching service to your client, it helps to grow your coaching business by allowing you to focus on what you do best, which is to transform lives through coaching.

Finding the best coaching platform means to find the coaching platform that suites your needs.

If you are still unsure which platform should you choose, I will personally find Passion.io as the best option.

Passion.io is the most popular coaching software used by thousands of professional coaches, fulfilling all the criteria we’ve mentioned above.

What’s more, Passion.io offers an exclusive lifetime deal for our readers, letting you access to all it’s features with unlimited clients. Do check it out and take advantage of this exclusive offer.

Passion.io - Online Course Platform
Passion.io

Create Branded App for $97 per Month

Exclusive Promo: Save 60% OFF Lifetime Deal
(Exclusively from our link)

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Founder & Financial Writer at Income Buddies | Website | Posts by Author

Antony C. is a dividend investor with over 15+ years of investing experience. He’s also the book author of “Start Small, Dream Big“, certified PMP® holder and founder of IncomeBuddies.com (IB). At IB, he share his personal journey and expertise on growing passive income through dividend investing and building online business. Antony has been featured in global news outlet including Yahoo Finance, Nasdaq and Non Fiction Author Association (NFAA).

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